The one trait about hunting season I normally dislike is, the cold. Being up in the tree stand, or sitting down below on the cold ground, just isn’t my idea of fun. Having to wear a bulky gear that is restrictive just isn’t an option. I was excited when I learned that Columbia released a new Omni-Heat Line of clothing that solves this problem.
Here is a short video of Wim Hoff, showing off why he doesn’t need it. If you don’t know Hoff yet, he is a world record holder of over 18 world records, including the longest ice bath. I think Columbia found the perfect spokesperson for their new line.