I posted on it about a year ago when It first came out at Walmart stores. Me and BigDog had a good discussion, and after a little research it turns out to actually be the old Charter Arms budget bolt action. I have read of several that have went and bought one, and have heard many good reports on them. They aren't the most beautiful in the game but as for rugged and shootable, they have proven themselves to many a shooter now. I have heard pretty much all good things about them and most have been MOA shooters or less depending on loads. And you can't beat the price $250....not bad at all. Personal choice though-Stevens 200 wins my vote for best budget rifle....
Though down the road if I find a ATR for an even better price, I wouldn't hesitate to pick one up..